How to use Frontify with Magnolia
Integrate Frontify's digital asset management capabilities with Magnolia CMS to streamline your content creation workflow and maintain brand consistency.
This guide will walk you through the integration process, key features, and best practices for using Frontify with Magnolia to create exceptional digital experiences.
Introduction
Introduction
Streamline your digital asset management
Frontify is a leading brand management platform that helps organizations manage their digital assets and maintain brand consistency. When integrated with Magnolia CMS, it provides a powerful solution for content creators and marketers.
The Frontify DAM Connector for Magnolia allows content authors to easily access and use digital assets from Frontify directly within the Magnolia CMS interface. This integration streamlines workflows, ensures brand consistency, and improves collaboration between teams.
Why integrate Frontify with Magnolia?
By connecting Frontify with Magnolia, you create a seamless workflow between your digital asset management and content management systems. This integration helps maintain brand consistency, improves team efficiency, and ensures that the right assets are used across all digital channels.
OVERCOMING SUITE LIMITATIONS
OVERCOMING SUITE LIMITATIONS
Overcoming Suite Limitations with Magnolia
PLANNING YOUR MIGRATION
PLANNING YOUR MIGRATION
A comprehensive content strategy through a unified global platform
This strategic approach has effectively replaced Sitecore and eradicated six other legacy CMS platforms and shadow IT projects, standardizing Sanofi’s digital experience IT landscape and simplifying its operation and maintenance.
The platform's stability and high-security standards have been paramount to Sanofi's success, ensuring impeccable uptime for both external-facing web properties and the authoring environment, greatly benefiting content creators. Notably, the migration to Magnolia's Platform-as-a-Service (PaaS) has yielded remarkable improvements in bounce and conversion rates as well as SEO, with many websites experiencing an immediate rise in Lighthouse scores and SEO rankings.
Sanofi's satisfaction with Magnolia extends to its blend of out-of-the-box functionality and the platform's flexibility for customization, catering to the brand’s unique requirements. Anna Majewska, Director for Sanofi Digital Commerce and Global Web Product Line Lead, highlighted the significant time and cost efficiencies of over 20% realized with Magnolia, as teams found content and page creation notably easier and faster than in the previous solution, accelerating adoption, content velocity, and digital delivery overall.
DISCOVERY AND SCOPING
DISCOVERY AND SCOPING
A comprehensive content strategy through a unified global platform
This strategic approach has effectively replaced Sitecore and eradicated six other legacy CMS platforms and shadow IT projects, standardizing Sanofi’s digital experience IT landscape and simplifying its operation and maintenance.
The platform's stability and high-security standards have been paramount to Sanofi's success, ensuring impeccable uptime for both external-facing web properties and the authoring environment, greatly benefiting content creators. Notably, the migration to Magnolia's Platform-as-a-Service (PaaS) has yielded remarkable improvements in bounce and conversion rates as well as SEO, with many websites experiencing an immediate rise in Lighthouse scores and SEO rankings.
Sanofi's satisfaction with Magnolia extends to its blend of out-of-the-box functionality and the platform's flexibility for customization, catering to the brand’s unique requirements. Anna Majewska, Director for Sanofi Digital Commerce and Global Web Product Line Lead, highlighted the significant time and cost efficiencies of over 20% realized with Magnolia, as teams found content and page creation notably easier and faster than in the previous solution, accelerating adoption, content velocity, and digital delivery overall.
reduction in bounce rate
increase in conversion to search
increase in conversions
IMPLEMENTATION
IMPLEMENTATION
A comprehensive content strategy through a unified global platform
This strategic approach has effectively replaced Sitecore and eradicated six other legacy CMS platforms and shadow IT projects, standardizing Sanofi’s digital experience IT landscape and simplifying its operation and maintenance.
The platform's stability and high-security standards have been paramount to Sanofi's success, ensuring impeccable uptime for both external-facing web properties and the authoring environment, greatly benefiting content creators. Notably, the migration to Magnolia's Platform-as-a-Service (PaaS) has yielded remarkable improvements in bounce and conversion rates as well as SEO, with many websites experiencing an immediate rise in Lighthouse scores and SEO rankings.
Sanofi's satisfaction with Magnolia extends to its blend of out-of-the-box functionality and the platform's flexibility for customization, catering to the brand’s unique requirements. Anna Majewska, Director for Sanofi Digital Commerce and Global Web Product Line Lead, highlighted the significant time and cost efficiencies of over 20% realized with Magnolia, as teams found content and page creation notably easier and faster than in the previous solution, accelerating adoption, content velocity, and digital delivery overall.
"It's been game-changing in terms of managing our content. Already we can see the returns; the bounce rate has gone down 5%, and the conversion to search, which is a big metric for us that we track, has gone up 8%, and the biggie is that conversions have gone up by about 12%, and that is just by content rather than the booking engine."
